health claim

health claim
health claim UK US noun [C]
MARKETING a statement on a food or drink product, or in its advertising, that says that it is good for your health: »

Health claims - like low fat, fat free and 80% fat free - confuse consumers.

INSURANCE a request to an insurance company to pay for the cost of treating an illness or injury: »

Tobacco companies agreed to pay billions of dollars to resolve smoking-related health claims.


Financial and business terms. 2012.

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